Selected work

Most of my work lives inside businesses and stays there. Numbers, schemas and architectures are usually confidential, so where I can't share detail I'd rather say less than invent more. What follows is real work, described in the terms I'm free to use, in the clients' own words where possible.

Aisle 3

Data infrastructure

Shopping aggregation lives or dies on data: huge volumes of product and pricing information from many sources, unified well enough to be useful. I worked with Aisle 3 on exactly those data challenges, on a startup budget that left no room for gold-plating.

"Aisle 3 has benefited tremendously from Mitch's expertise and dedication. Since being involved with us, he's been a driving force in solving the data challenges of online shopping aggregation, delivering remarkable results even on a shoestring budget."
Thomas Vosper
CEO at Aisl3 LTD

Hampr

Analytics foundations

Hampr brought me in to shape their data analytics approach. The work focused on quick, visible wins first, then a platform their own team could grow into: in-house analytics capability rather than a dependency on me.

"We found Mitch online and got him in to help drive our data analytics approach. He was super hands-on, got our team going with several quick wins and set a strong platform for us to grow our in house data analytics ops. I'd recommend Mitch to any business loking to build out their data infrastructure."
Ryan LeBlanc
CTO at Hampr

Marketcheck UK

Marketing attribution

A multi-year collaboration connecting marketing activity with on-site analytics and CRM data, so campaigns could be judged and optimised on the value of the leads they produce rather than their volume.

"I've had the pleasure of collaborating with Mitch on numerous projects over the past several years. He's partnering closely with us at Marketcheck to integrate our marketing activities with our on-site analytics and CRM, enabling us to optimize campaigns for high-value leads more effectively."
Alastair Campbell
Head of UK Sales Strategy at Marketcheck UK

Pangea Chat

AI and data strategy

I provided the AI and data engineering groundwork that helped Pangea Chat secure grant funding, which in turn funded a bigger team to take those ideas into development.

"Mitch's expertise in the AI and data space was instrumental in helping Pagnea secure grant funding, which allowed us to expand our team and take Mitch's ideas into development."
Will Jordan-Cooley
CEO at Pangea Chat

RedBrain

AI capability building

At RedBrain, a high-volume advertising business, I worked inside the company and contributed heavily to the creation of their AI team: the people and capability, not just the systems.

"Very smart with a PhD in copy/paste or some other clever data tech. Always made an effort to understand our business and contributed heavily towards the creation of our AI team."
Doug Scott
CEO at RedBrain

The kinds of problems I take on

  • Behavioural tracking and analytics
  • Data warehouses and pipelines
  • Marketing attribution and revenue optimisation
  • Machine learning and predictive modelling
  • Private AI and AI-enabled business systems

Have a problem that fits?

Thirty minutes, no prep, no obligation. Bring the problem and we'll look at it together.

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